Yang Zhichen's "Yidian" women's brand - return to nature, people-oriented

Yang Zhichen's "Yidian" women's brand - return to nature, people-oriented

Shenzhen Yangzhichen Fashion Co., Ltd. was established in 1999. It is a fashion company specialized in the design, development, production, sales, chain operation and services of branded women's clothing. The company is headquartered in Shenzhen, a state-level private technology park---4th floor, Building C and D, Tianjing Building, Tianan Digital City, Futian District, Shenzhen. The company has set up an office building, an exhibition hall, a product development center, a logistics center, and an employee apartment. The total area is over 5,000 square meters.

For a long time, the company has devoted itself to the development and sales of leisure, fashion, and avant-garde women's fashion with the aim of serving the public. In business, we insisted on self-employed, franchising, and branded agency retail sales. We established a chain sales network based on the operating principle of “unified brand image, unified strategic planning, and unified management and distribution”. For joining franchisees, Yang Zhichen is required to operate in accordance with the unified management model of the head office to protect the interests of customers. Currently, the sales of various brands have steadily grown, and it has been widely known in various regions of the country, and has gradually become a bright star in the Chinese apparel industry. .

The “Yidian” women's brand created by the company subtly blends the Chinese traditional and modern dress culture and shows the unique charm of the Oriental women. Since its launch, the sales network has spread to the first- and second-tier shopping malls in major cities across the country. Stores, the current franchise has grown to several hundred, with annual sales of more than one million. At the same time, in order to meet the ever-expanding market demand and the requirements of franchisees for diversified brand management, the company launched “Zhengdian” in the spring and summer of 2004 on the basis of the original brand, a fashion brand with high taste and medium price. Grasp the latest international popular information, into the simple, stylish, elegant, avant-garde design style, highlighting the modern urban women's publicity personality.

The company applies advanced management models and a strict quality management system to bring management into a regular, orderly and efficient track. Has a group of experienced design, marketing and senior management personnel. This provides a strong guarantee for the long-term, stable and efficient development of the company.

Women's clothing brand interpretation

"Empos" brand, return to nature, people-oriented

Adhering to the eco-friendly design concept, it integrates the classical visual elements of China with the modern elements of the modern world, embodying the oriental charm of modern women that is subtle, intellectual and stylish.

In the "clothing code" dress, a variety of elements are integrated: tradition and fashion, elegance and warmth, introverted and unrestrained, "as quiet as a child, moving like a rabbit," Yu Xianshu in the performance of atmosphere, simple implied in noble, dignified flash Smart, wearing a breath-like comfort, stretching freely. From the abstract changes of the ancient pictographic pattern to the idyllic nature of the rich nature, the design of the pattern is refined, such as fine brushwork, free and easy brushing, complicated and concise, free and easy contrast, so that the costume style has a multi-level perfect embodiment, making classical The perfect combination of emotion and modern fashion creates a new and elegant style of passing away and the future.


Uniforms for Women's Clothing (1) Store (Cabinet) Monopoly, Uniform Image (2) Shop Address A, Independent Street Shops in Bustling Commercial Street, with a Usable Area of ​​45M or More.
B. Local counters of well-known shopping malls, with a practical area of ​​35M or more.
C. Confirmation of store site selection must be approved by the company
(3) Cooperative methods, individual or company's form can be (4) funds, need to have a certain fund base to pay the contract deposit, opening shop goods, decoration costs and other related operating expenses (a standard store investment total The amount is 150,000 yuan -200,000 yuan, the specific amount according to the actual situation in the local context)
(5) Required psychological quality A. Experience in brand management operations.
B. Willing to abide by all regulations, rules and regulations that must be followed by the franchise dealer of Yangsun Fashion Co., Ltd.
C. Courageously take risks and need full-body investment in the face of difficulties