Li beauty brand women's pursuit of freedom and fashion taste

The target consumers of " Li Jiali " apparel are positioned in the era of women with confidence, independence, nobleness, generousness, maturity and pursuit of quality of life. Most of them have received advanced education, received high-quality culture, like the changing life and challenges, have their own way of life and fashion unique experience and requirements. "Belle" costumes to fully meet the fashion needs of today's mature women, providing a variety of services and constantly changing trial, to create a colorful, colorful, relaxed, natural and interesting leisure and lifestyle, as it enhances its own beauty External and connotation of the temple.

莉佳丽

Brand style casual fashion, elegant, simple and elegant, comfortable and natural, unique charm

Brand consumer groups to locate multi-level fashion mature women (30% high consumer group, 60% medium consumer group, 10% lower middle consumer group)

Consumption groups for brand consumer age group: 35-45 year-old women Broad consumer groups: 30-50 year-old women

莉佳丽品牌女装 追求自由与时尚品位


The popularity of the brand has a strong sense of the times, the pursuit of freedom and fashion taste, leisurely philosophy of dressing, arbitrary style with.

The brand is suitable for dress occasions, social, leisure, entertainment and travel

Brand design concept to the international fashion trends, Italy, South Korea-oriented, similar domestic brands as a reference, leading the casual fashion.

Spun Polyester Yarn

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