Nike Sportswear2009 launches AW77 series (Figure)

In 1977, the Athletes West series was created by designer Geoff Hollister. As the first hoodie specifically designed for runners. Currently Geoff, the designer of Nike Sportswear, borrowed his own classic designs and launched a new series of 1977 Athletics West (AW77) new products.


Nike launched the AW77 series posters in order to create momentum for the AW77 series, including the 08-09 season finals MVP Kobe Bryant, tennis beauty Maria Sharapova, hip hop queen Sofia Boutella, Brazil Talented forward Alexandre Pato, Rafael Nadal, King of clay, and Manny Pacquiao, the Filipino boxing champion, have long names. The shooting team consists of fashion photographer David Sims and famous stylist Karl Templer. The entire lineup, whether models or photographers are growing unprecedentedly, shows Nike's emphasis on the AW77 series.