Actually Jinyuan Store “lights up” the glory of Jinyuan Mall

On February 5th, the world’s largest single-unit commercial project, Beijing Jinyuan Times Shopping Center (“Jinyuan Mall”), held a business briefing and announced that Jinyuan Mall has achieved “full rent”. As the first main store opened on schedule in Jinyuan MALL, actually the house takes the first five-star shopping environment, stable operation status, and strong brand effect to take the lead in realizing capacity expansion and plays an important role in the follow-up development of Jinyuan Mall. Supporting functions, such as the same light, "light up" the glory of the Jinyuan MALL.

On February 5, at the briefing session of the Beijing Jinyuan Times Shopping Center, Mr. Ren Cheng, General Manager of the Jingyuan Store, said as an important guest sitting on the rostrum: “Our house is not in Jinyuan Mall. Dare to say that it is operating the best, but it is the most stable business."

Actually, House Jinyuan Store is the fourth branch of the House actually opened in Beijing. It is actually the flagship store with the largest scale, highest grade and most standardized management. Since its opening on October 1, 2004, it has made gratifying achievements in its operations and management, and has become a top-ranking pillar of Jinyuan MALL.

Actually House boosts Jinyuan Mall

In the two years that actually arrived at Jinyuan Mall, the Asia’s largest SHOPPING MALL has also experienced ups and downs. Some people in the industry think that this shopping center will be overwhelming due to its oversize, but actually the home is Has been stable. The relevant person of Jinyuan MALL also admitted that if it is not the continuous development and persistence of the home, the situation of the entire Jinyuan MALL may not be as optimistic as today.

At present, actually home Jinyuan shop has integrated malls, supermarkets, specialty stores and other forms of business, forming a unique "actual mode", in the product category, service quality, management level and other aspects can be called domestic counterparts The "leader". Wang Linpeng, general manager of Home Furnishings, said that more than two years of practice has proved that Jinyuan Store has become China's first real theme shopping center, recognized by businesses and consumers, and the occupancy rate has reached 100%, and its operating performance has increased year after year. In 2006, its sales exceeded 1 billion yuan, making it the most stable model shop in many main stores of Jinyuan Mall. ?

Established Jinyuan two "firsts"

Actually, Home Jinyuan Store is the first “five-star” store in China's furniture industry. This is the first “first place” created by the Home House and serves as a model for the positioning of the entire Jinyuan Mall’s other main stores. effect.

Whether it is external design, interior decoration, or product positioning, actually the home Jinyuan stores have demonstrated the "five-star" trait. After the Great Road connecting the West Fourth Ring Road and the West Third Ring Road, the grand blue house with the most western head of Jinyuan MALL, and the huge blue admiration of Chen Baoguo’s arrogant huge advertising, made people feel a strong brand. Charisma. Into the store, magnificent, interior decoration excellence is noble, in detail, neat shopping guides and clear signs also give people a feeling of visiting shopping malls. The most representative "five-stars" are the products in the stores, and domestic and foreign brands that have won numerous names, such as NATUZZI, WELLFORM, SIMMONS, FLEXA and other world-class furniture brands are concentrated here. As early as January of 2005 when the store was opened for only 3 months, actually home Jinyuan Store won the title of “China's first five-star home building building shopping mall” awarded by the China Building Materials Industry Association, which subverted people’s hearts in home stores. The traditional image of the company has for the first time built a five-star home sales store and has become China's highest-end, brand-focused home building and building theme shopping center.

Some people say that the home of Jinran is a jewel of Jinyuan Mall. It also benefits from the second "first" it creates - the "real" model in the real sense of the theme of the shopping center. A demonstration of interpretation. According to Ren Cheng, the general manager of Jinyuan Store, Ren Cheng introduced that the shop has rental booths for manufacturers to provide venues, there are unique brand stores established by manufacturers, and there are supermarkets for standardized products such as paints, coatings, and hardware. In addition, “Shangwu”, which is the main household goods of the 4 Moon Phase in 2006, has formed a “full-business” shopping pattern for consumers from home experience, home decoration design, decoration construction to decoration materials, furniture, and home furnishing. One-stop shopping for jewelry sales and distribution.