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broadcast: broadcast 2013 Dong Jie image endorsement launching ceremony, in the art and personality blend of Sanlitun Taikuli elegant staged. Activities site, the model dressed in 40 sets of personally selected by Dong Jie autumn and winter new products, composed of "broadcast: sowing autumn and winter Jie Jie Impression", Dong Jie Jie intellectual interpretation of urban women in the eyes of the image. At the launching ceremony, Dong Jie affectionate interpretation of the new single "I love me", a self-monologue, fully interpret the self-confidence of women's bones, strong spiritual qualities. Subsequently, Dong Jie hand broadcast: broadcast general manager and design director Wang Tao jointly announced the "woman, come on!" Endorsement theme, Wang Tao more on behalf of broadcast: broadcast special customized models, "Dong Jie Impression" presented to Dong Jie, declared Dong Jie formal Become broadcast: broadcast 2013-2014 annual brand image spokesman.
broadcast: broadcast and Dong Jie - the perfect blend of brand spirit and personal temperament
One is the largest designer women's wear in the Chinese market and the other is an elegant representative of independent women. Broadcast: Dong Jie, a broadcast handset, as a brand new spokesperson not only came from first-time favorite, but also because of the high degree of unification of values ​​between the two sides. Dong Jie saw broadcast: broadcast, life is a very casual encounter that a sense of design clothing, full of simple architectural silhouette, elegant drape fabric, all sketched out the most authentic of her own heart. In the eyes of Dong Jie, broadcast: broadcast clothing, soft and strong heart best portrayal, but also she has been the pursuit and yearning. So, after the first encounter, they fell in love. broadcast: broadcast first saw Dong Jie, is the "spring of the Mekong" - broadcast: broadcast 2012 spring and summer show show on the neutral style handsome debut, beautiful and confident smile, could not bear to forget. Along the way, Dong Jie transformed all the way, all the way to grow, but always did not forget the beginning, elegant, confident, intellectual charm washed more and more clear with time. Even in the face of life troubles, Dong Jie always firmly believes in the beauty of his own heart. Even in the face of unreasonable attacks, she always chooses to be silent only to guard her family and friends whom her heart values. In Dong Jie, we can see the confident, independent and strong feminine spirit and traits, which is exactly the same as broadcast: The female aesthetic that has been adhered to for more than 16 years. broadcast: broadcast advocating, is loyal to the heart, thinking and confident female charm, broadcast: broadcast enjoy, there is a personality and unassuming wisdom, angular but relaxed and elegant.
broadcast: broadcast with Dong Jie - cheer for urban women
After a lapse of six months, Dong Jie, who made his debut in public, already has one more identity - broadcast: broadcast the spokesperson for 2013 to 2014. Living in the center of public opinion, has been firmly silent, she was deeply broadcast: broadcast female advocated by the spirit of infection, resolutely as brand ambassador. broadcast: broadcast, a clear understanding of Dong Jie facing the life situation, always believe Dong Jie, Dong Jie support each one loyal to their own choice. broadcast: broadcast with Dong Jie, "adhere to all the good things" as a faith, firmly shouted "woman, come on!": cheer for urban women, to cheer for self-confident strong women. Dong Jie endorsement broadcast: broadcast, has gone beyond the endorsement itself, more is an emotional resonance, Dong Jie and broadcast: Broadcast, will be turned into a symbol, assembled into a force, only to call on all women to strengthen the good heart , Overcome the difficulties and dangers in life, live the most beautiful self. Believe that wearing a broadcast: broadcast women, no matter when, should be full of strength, enjoy blooming elegance.
Therefore, broadcast: Broadcast cooperation with Dong Jie, is a fate, slowly fermenting over time, and finally achieved the broadcast: broadcasting endorsers program from 2013 to 2014. In 2013, the broadcast: broadcast, it is also a crucial year, the brand officially launched the "circulation of small boutique" upgrade strategy, will be fully optimized urban women's dress up experience, and Dong Jie's endorsement, which is related to Important sum I believe the cooperation between the two sides, bound to write a unique brand story. From July 1, 2013 onwards, Dong Jie broadcast: broadcast a series of commercials blockbuster will be officially released, then Dong Jie image will be in the country 735 broadcast: broadcast stores and major mainstream media simultaneously roll out, marking the endorsement of Dong Jie broadcast : Broadcast fully open. Dong Jie will also participate in broadcast: sowing a series of charity, art events, and broadcast: sowing consumers close contact.
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