Rag & Bone 2011-12 autumn and winter series men's fashion release
On February 26, 2011, was a memorable day in the brand development history of Bai Liyuan. On this day, Bai Liyuan's clothing brand joined forces with Cabernet Nair to launch a grand opening event, marking the official opening of six flagship stores in Hushu South and Xinyi Square.
The double-six days (January 26 and Saturday) were filled with excitement as the Xinyi Square flagship store was beautifully decorated. Colorful balloons hung at the entrance, and two rows of elegant flower baskets lined the sides, making the store look like a bride preparing for her wedding. Located on a bustling commercial street, the store attracted a constant flow of customers. In just a short time, two major sales were made, and the first customer praised the store’s image, display, and products, even suggesting they bring their sisters for shopping. The company also showed great support, with top leaders rushing to attend the event.
At 9:28 AM, the official opening ceremony began. Ye, the representative of the Xinyi Square flagship store, delivered an inspiring speech. Hong, Ye, Yi Xiang Li Ying, the brand design director, Kabyle Nail Wu, the production director, Zhao, the planning manager, and Gu Zheng, the engineering manager, all participated in the ribbon-cutting ceremony. As fireworks lit up the sky, colorful paper fell like petals, symbolizing the successful start of the new store. The Xinyi Square store officially opened its doors!
The Xinyi Square store spans over 1,000 square meters, featuring a two-level design that showcases the two major brands of Bai Liyuan and Cabernet Nair, making it the largest terminal in the area. This grand spring section brought a fresh and vibrant atmosphere to urban women, enhancing their fashion sense and radiating energy.
Lingerie highlights the softness of women, while Cabernet Nair adds a touch of floral charm. Both brands cater to different styles, offering unique interpretations of urban women's fashion. On the first floor, 800 pieces of spring collection are displayed with elegant lighting, showcasing the brand's artistic vision and refined taste. The second floor features 500 pieces of stylish and personalized women's wear, inviting customers into a world of fashion and elegance. High-end custom dresses are showcased in the boutique area, exuding a luxurious and noble style. The jewelry display space features a wide range of trendy bracelets, necklaces, and bags, drawing the attention of every visitor.
Despite the cold weather, image consultants worked tirelessly, using beautiful outfits, warm smiles, and passionate service to create a successful opening day.
Focusing on women in Hangzhou, the scene here is truly unique. Every team member is committed to helping Bai Liyuan achieve its vision of "deep-rooted and unrivaled" status in the women's fashion industry. Spring has arrived, and Bai Liyuan is here with its partners.
Yi Xiang Li Ying, Cabernet Nair, and Consultant Manager Liu.
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