Fast fashion underwear brand, "Women's Heart," interpretation of underwear, "cheap luxury" (2)

" Heart of the Woman, " a leader in fast-fashion underwear in China, a well-known underwear brand in China that has been well-designed for the pursuit of fashionable and quality life, creating a luxurious underwear that is "first-rate design, second-rate materials and third-rate pricing."

女人心

Keywords: fashion, high sensitivity, cheap, luxury, fast fashion (Fast Fashion) "Women's Heart" for you to read the secret of success A sunrise industry According to the information that China's underwear market has 500 billion capacity, the current domestic underwear industry Annual sales of only about 20 billion, the young Chinese underwear industry burst out of the extremely gratifying momentum of development.

An Advanced Product Management Model According to the survey conducted by economists in the world, in the era of economic globalization, the middle class is the main force of social consumption. The phenomenon of "cheap luxury" has become a new consumption trend. Who can adapt to this trend is more successful.

"Women's Heart," bringing "fashion with luxury" to underwear, and then bringing such underwear to customers, with "style" to meet the impulsive consumption of young people, the "fast fashion" concept passed to customers, by virtue of "Parity", "luxury", "fashion" has been an unprecedented success.

Women heart from R & D, production, logistics to the shelves sales, has a sound industrial chain, trying to find the profit and balance between efficiency and cost. Keeping with fashion trends, more style choices, creating a woman's heart to the unique appeal of customers, greatly increasing the customer's loyalty to women's hearts. A well-designed terminal image invites well-known design company, well-built woman's heart terminal store image.

Women's heart terminal stores, promote experiential shopping environment, the terminal has become a consumer and brand depth communication platform; the overall style of the shop to fashion, warmth and convenience as the main line, at the same time slightly princess style, designed to allow women to enjoy the distinguished customers Feeling.

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Shaoxing Huinan Textile Co., Ltd. , https://www.huinantextile.com

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