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Today, a customer sent a repaired scale. When I saw the original XX card, I smiled and greeted it. I chilled a few words, and then let the technician check it. There was no big problem. The battery was damaged due to the age of use. The battery is ok, help the customer to fix it, because after the warranty period, the maintenance cost is charged, the customer is very happy to take the repaired scale and leave.
When I saw this scale, I remembered one thing that happened in the past. It was a few years ago. The sales of the company’s electronic scale products were just beginning. Because the position was relatively biased, there was no money to make big advertisements, so the business has not improved. It has been a bit of a loss for several months, and the company’s leaders have thought a lot of ways, and they have not used it. The effect is not very good.
One day, my colleague Xiao Zhang proposed at the company's regular meeting that there are many large-scale farmer's markets in the city where the company is located, and that the old spring scales are used. The weighing is not accurate, the speed is slow, and it is easy to misunderstand. The company can provide a batch. The scales are free for the merchants to try, free of charge, so the effect is much better than advertising in the newspapers. The company leaders felt that they agreed with Xiao Zhang’s suggestion and produced a number of special advertising scales to let Xiao Zhang contact the farmer’s market. The management department allows the merchants to apply for trial use. After screening, a group of merchants with long operation time, large scale and good reputation are selected. Then the company sends these special scales to these merchants and provides technical guidance until These merchants are skilled and correct to use.
Then in the following time, when the merchant encountered a problem, we immediately sent someone to solve it. Even if it was not a problem of our products, we also patiently answered the business. When we met for free, we also took the initiative to visit the merchant, and it took a long time. Many merchants have become friends of our company. Since these merchants are engaged in wholesale, the business volume is large, and there are many other merchants in contact. Our company’s words and deeds are seen by other merchants who have not obtained trial advertising scales for the time being. Gradually, some people asked our company to provide electronic scales for their use. Slowly, nearly one-half of the merchants in the farmer's market used the electronic scales provided by our company, and even the retail investors who did the retail business also went to our company to buy. Electronic scales, because they often go to the farmer's market to purchase goods, so they are very worried about the quality of our company's products, and the price is very favorable, so we actively purchased our products.
In this way, our company's products gradually opened up the situation. Today's achievements and the support of these customers at that time are inseparable. Today, the customer who sent the fault scale to repair is a merchant who originally received the trial scale from the previous batch.
I think it is a lot of emotions. I think that sometimes I have to pay a lot for what I want to gain. If the company took into account the cost of those advertising scales, then the opportunity to promote the image of the company is so good, and we gave those Customers have the opportunity to try the product before they get the opportunity to develop the company.
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