Have you sent a sample to return?

Everyone may be deeply touched by the business. Customers need samples as if they are a necessary process! However, the sample has become a pain that the manufacturer can't say!

Last year, let the financial statistics a bit, the company's sample mailing costs reached 9737 yuan, and then counted, sent back to the sample, only 55%; again counted, made only 5 business, The amount is only more than 600,000! The success rate is so low! What is the problem? !

Customers want samples, nothing more than a purpose, look at the quality of the factory, and use this as a contract to sign. There is nothing wrong with the sample, however, how many customers really value the factory samples? !

When we do packaging, we also need a variety of materials. We often ask our suppliers to send samples, but frankly, because we don’t understand the materials, we basically determine the supplier’s method. It is: First, price, second, work efficiency. After the sample is sent, it will not matter, but it must be sent to show the sincerity of the supplier!

Concentric, our customers may be like this?

And we, how can we make the sample a bridge to communicate with customers, not a business card that is thrown in the trash can!

Samples, when it's time is not worth much, but more, then it is no longer a decimal. How can we make the sample more effective and can judge whether the customer has the sincerity of the product? !

Last night, I gathered all the business people and discussed this issue together. (First introduce ourselves, we are a production and processing enterprise of agricultural products and souvenirs)

Overall thought:

First, it is a foolish behavior to ask for a sample fee from a customer. Because the value of the sample itself is not high, asking the customer for the sample fee will damage the company's image and appear stingy.

Second, the better form is that the customer bears the cost of mailing. The domestic is basically express delivery, the cost is 15 yuan, to take the form of payment, if the customer really wants to do business, then 15 yuan should not care. The form of payment can also test the sincerity of the customer. Many scammers are often able to show up at this point. For example, in Dandong's, Henan Weihui/Xinxiang and other areas, I dare say that they are reluctant to pick up the sample for 15 yuan. And pick up the sample, indicating that at least have the heart to do business!

Third, after sending the sample, contact the customer in time, don't think that after the sample is sent, nothing will happen. If you don't call, then the customer won't treat you as one thing! It can be said that each customer will not only ask one, at least which is more active, the customer will feel valued, and the possibility of signing will increase!

Fourth, there is nothing to do, borrowed the experience of the sample, and more chat with the customer, as long as there is time, blowing a cow, this can deepen the impression in the customer's mind!

Above, my colleagues and colleagues, see you together!

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